Audiences are still enjoying Toy Story 3 in theaters, even though the film was released over 2 months ago in many parts of the world. In the U.S. and Canada, Disney and Pixar decided to expand the amount of theaters playing the film to over 1500 (an increase of about 900) to take advantage of the holiday weekend. Think of it as a last hurrah before the film will leave theaters behind in favor of DVD and Blu-ray players. The theater expansion predictably benefited the third part of the Toy Story franchise, with a 3-day weekend box office gross of $1.94 million (92% increase over the same period last week). The box office take over the 4-day holiday weekend was $2.7 million, bringing its total North American tally to $408.89 million (#9 all time). [Read more…]