Much of the conversation about Disney/Pixar’s marketing campaign for Monsters University has centered on the clever nature of the viral website and ads that have been released thusfar. The fictional school has provided the promotion team with with an opportunity to market the school, and in turn, the film. With the film still months from release, there is a lot more to come with respect to advertising. We have received word that standees are beginning to appear in movie theaters around the country. Take a sneak peek at the inventive design of the standees after the break!
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