Around this time of year, the marketing department at studios ramp up to remind voters to consider their films when votes are cast for awards. Full-page spreads are taken out in trades such as Variety and The Hollywood Reporter, ads cover film websites and blogs, and posters are unleashed into the wild. Disney/Pixar has released the first such ad, known as a “For Your Consideration” (FYC) ad, for Monsters University. Take a look at the poster after the break!
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